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Keen to stay updated and informed? Immerse yourself in insights as we delve into updates on the digital world, best practices, marketing strategies and tips and tricks for improving your online presence.
Digital Marketing.
The best ways to spend your marketing budget this year
Let’s be honest, times are a bit uncertain right now, and many businesses are wondering how best to spend their marketing budgets. Should you cut back? Hold steady? Or get creative? The truth is, smart marketing now can set you up to win big later. It’s not about throwing money at ads blindly but spending wisely on what actually connects with people.
Read moreBranding & Design, Digital Marketing.
Avoid these website photo mistakes: Your guide to better website imagery in New Zealand
Your website is often the first impression people get of your business. And like it or not, most people judge a book by its cover. If your site is filled with blurry images, cheesy stock photography or outdated photos, you're likely losing customers before they’ve even read a word. In a world where attention spans are short and competition is fierce, strong, professional visuals are no longer a nice-to-have, they’re essential.
Read moreHosting & Security, Websites.
TimeZoneOne Website Hosting Shutdown? Webmad is Ready to Support You!
With the news that TimeZoneOne is shutting down hosting at the end of the month, many businesses are left scrambling to find reliable hosting services. If your website is still hosted by TimeZoneOne, now’s the time to act to avoid going offline. If you’re looking for a flexible, long-term partner who can offer clear, affordable website hosting Webmad is here to help
Read moreDigital Marketing, Websites.
Local SEO in New Zealand: How to Get Found in Your Suburb
If you’re a small business owner in New Zealand, chances are your customers aren’t across the country, they’re just down the road. Whether you’re an accountant in the city, a plumber in Papanui or a builder in Ashburton, local SEO is what helps customers in your area find you online. Plus, people love going local when it ...
Read moreSoftware & App Development, Websites.
NZ 2025 Investment Boost: What It Means for Your Business
The 2025 Investment Boost is a key initiative in the New Zealand Government’s 2025 Budget. The scheme allows kiwi businesses to immediately deduct 20% of the cost of new business assets – including websites and software – on top of standard depreciation.
Read moreDigital Marketing.
5 Website Features Every Kiwi Business Must Have in 2025
If your business is online (and it should be!), your website needs to do more than just look good. It needs to work hard, pulling its weight as a digital salesperson, a first impression maker, and a customer service assistant, all rolled into one. Here are 5 non-negotiables for New Zealand businesses in 2025...
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